Project Brief
To recreate a movie title and 3 of its characters, making it better, different and more creative. Creating a new identity for them but still sticking to the movie theme.
TARGET AUDIENCE
People of all ages who are into fairytales, magic and non-fiction. For those who like to believe in the untrue or find comfort in it.
CONCEPT
I chose the movie Mary Poppins. I changed the title to Supercalifragilistic, Mary Poppins to Nanny Poppins, Bert to Charlie and Jane to Emily. I used the magical and fairytale theme of the movie along with key elements or objects of identification to successfully create a Logo for each the movie (Supercalifragilistic), Nanny Poppins, Bert and Emily.
